In business, some measure of success comes from simply making
good decisions. And an equal measure often comes from not
making bad ones.
As a business owner since 1996, I've experienced both. I
also sympathize with the many demands involved in building, and
then running, a successful company. There can be a great deal of
pressure on everyone - from company president to support staff - to
ensure the viability of a business, and ultimately their
livelihood. And that's especially true in today's economy.
I've felt those same pressures. In fact, I still do.
That's why I consistently challenge Superior Support Resources
to be more than the stereotypical IT firm. I believe SSR can
personify what it means to be southeast Wisconsin's most trusted
technology partner. It's something we all strive for every day, and
it's the motivation for us to continually improve.
Business tycoon Andrew Carnegie once said, "No person will make
a great business who wants to do it all himself or get all the
credit." For a successful business, knowing when to seek
outside help or perspective is a wise strategy.
In my 15+ years in the IT industry, I have come to realize
sometimes it just doesn't make good business sense for companies to
handle every varying component of their business needs
in-house. And that is especially true for technology - be it
the daily "break/fix" needs or the more strategic "technology road
Simply put, the spend on time, talent and resources can quickly
begin to outweigh any perceived value gained. And that's where we
make our mark.
In essence, we are a company of technology shepherds helping
fellow business owners and IT managers lighten their work loads and
lessen their pain points.
But exactly how do we do that? The answer is by keeping our
I often speak at industry conferences and serve as the local
newspapers' "technology guy" when they need added perspective. And
inevitably when I am asked about the goal of any business
technology, like Pavlov's dog, I recite the same three points:
- manage risk
- improve productivity
- increase the bottom line
Recent years have marked some of the most challenging times for
businesses, large and small. Now more than ever, having these three
simple guiding principles for building practical technology
strategies just make plain good business sense.
Armed with these core principles, our Client Partnership
Managers (CPM) guide clients to find the focus of your business. We
won't waste time with needless projects just because the technology
exists. We find solutions that make sense for your business
plan-then we help you implement them by carving out your
specialized section of SSR's "IT Stack".
To date it's served our 250+ clients well, and while I'm no
Andrew Carnegie, it's allowed SSR to gain various measures of
recognized critical acclaim. In other words, it's been one of my
If SSR is fortunate to earn your business, you have my promise
that we will do everything we can to help you make those same good
decisions about technology and our partnership - and just as
importantly help you avoid the bad ones.
President & CEO
Superior Support Resources, Inc.